Press Release: KINAMU offers midsized businesses cost-saving open source CRM without causing a headache

Munich, November 7th, 2007 +++ The KINAMU Business Solutions AG, which started as CRM and ERP expert for midsized businesses in Vienna at the beginning of 2007 (www.kinamu.com) has now established its German subsidiary, the KINAMU Deutschland GmbH, in Munich. KINAMU Business Solutions is a spin-off company founded by former SAP managers. What sets Kinamu apart from other ERP provider is their consistent focus on the needs of midsized businesses. The Kinamu approach is based on the idea to provide their customers cutting edge technology at low costs without initial investments or financial risks. Kinamu offers tailored CRM and ERP solutions with hardware, software, operation, full support and defined service levels all from one source.  This package causes neither initial costs nor any financial risks at the customer side; it allows quick implementation with on-site and remote hardware operation at an easy-to-calculate monthly fee per user and may be operated without specific in-house expert knowledge. Whenever possible, the business applications of KINAMU are based on open source solutions. That is why KINAMU cooperates with SugarCRM, one of the world`s leading suppliers of CRM applications on open source basis, and became its first gold partner in the German speaking region. By drawing on the web-based technology of SugarCRM Professional KINAMU is able to provide a function-rich CRM solution at a fairly moderate price. Thanks to the KINAMU approach midsized businesses benefit from the advantages of open source technology like low costs and flexibility without being confronted with the usual disadvantage of open source solutions, that is necessary special know-how. Key element of the KINAMU ERP solution is SAP ERP 6.0. The KINAMU business solutions integrate both, the SAP and Sugar CRM applications, and thus ensure data synchronization of the CRM and ERP systems.

The KINAMU model is primarily intended for midsized businesses with 50 to 500 employees and provides best-in-class technology at an affordable price. It combines the positive aspects of software as a service (SaaS) like a short implementation period and reduction of IT complexity with the advantages of the traditional service approach like flexibility, data security thanks to an on-site solution, guaranteed availability and performance, and possible extensibility. The functional scope of the KINAMU CRM business solution covers the following areas: customer and contact management, marketing- campaign and lead management, sales and distribution support, and opportunity management. An integral part of the CRM solution is the SAP connector, which connects the CRM and ERP systems and thus enables the synchronization of relevant data on customers, contacts, proposals and opportunities. An integrated Blackberry Client enables mobile access to the KINAMU CRM data.
 
About KINAMU +++ The KINAMU Business Solutions AG (www.kinamu.com) with its headquarters in Schwechat near Vienna, Austria, aims at providing midsized businesses tailored ERP and CRM business solutions with a convincing cost/performance ratio: cutting edge technology at an attractive price. KINAMU was established at the beginning of 2007 by the former SAP managers Christian Knoll, Alexander Simon, Michael Hubl and Marcus Riedler as an independent spin-off company funded by venture capital. The German subsidiary is the KINAMU Deutschland GmbH with its headquarters in Munich. The new KINAMU approach combines the positive aspects of software-as-a-service, SaaS, (quick implementation, reduction of IT complexity) with the advantages of the traditional service approach (flexibility, data security, extensibility). Kinamu offers tailored CRM and ERP solutions with hardware, software, operation, full support and service from one source.  These are total packages which neither incur initial costs nor pose any financial risks to the customer; they allow quick implementation with on-site and remote hardware operation at an easy-to-calculate monthly fee per user and may be operated by small and midsized businesses without specific in-house expert knowledge. The KINAMU business solutions are based on best-in-class products by combining commercial applications with open source solutions. Key component of the KINAMU business solutions is SAP ERP 6.0, which is the most complete and comprehensive ERP solution on the market. The KINAMU CRM system is based on SugarCRM Professional, a 100% web-based application which has been developed by the US-company SugarCRM Inc. on the basis of open source solutions. KINAMU is the only gold partner of SugarCRM in the German speaking region.

Contact details:

German office:
KINAMU Deutschland GmbH
Robert Schüssler
Crusiusstr. 1
80538 München
Deutschland
Telefon: +49 (0)89 - 38169882 - 0
E-Mail: robert.schuessler@kinamu.com
Internet: www.kinamu.com

PR-Agency:
Möller Horcher Public Relations GmbH
Gabriele Horcher
Ludwigstr. 74
63067 Offenbach
Deutschland
telefon: +49 (0)69 - 809096 - 52
E-Mail: gabriele.horcher@moeller-horcher.de
Internet: www.moeller-horcher.de

Austrian Headquarters:
KINAMU Business Solutions AG
Dr. Christian Knoll
Am Concorde Park 2 / F12
2320 Schwechat
Österreich
Telefon: +43 (0)1 - 30620 - 0
E-Mail: office@kinamu.com
Internet: www.kinamu.com