Be sure that CRM will not be a flop in your business

While the increasing globalization provides new possibilities for economic growth, the competition on the market is also growing constantly. In other words: The fight for customers becomes fiercer. This and many other slogans such as “CRM – the silver bullet”, “CRM as strategic must” or “CRM on-demand” are being readily discussed in debates on CRM systems.

In view of all this it is an undeniable fact that winning new customers and building customer relationships has to be given top priority – which, in the end leaves you to find an appropriate CRM tool.

User friendly and easy-to-use

Here at KINAMU, we attach great importance to user-friendliness and ease of operation which in our view are decisive factors for the successful use of a CRM solution in businesses. The typical CRM user is a “casual user” who only every now and then uses the system. So, your focus is clearly on a web-based, easily accessible and readily available system and not so much on the theoretical talk on CRM.

The KINAMU CRM solution is based on SugarCRM Professional, an open-source CRM solution which provides particularly small and midsized businesses an excellent functional scope at a reasonable price. The following areas are being covered:

  • Customer & Contact Management
  • Marketing, Campaign and Lead Management
  • Sales Support
  • Opportunity Management

Integration with ERP ...

It goes without saying that the KINAMU CRM solution is fully integrated with the ERP system. For handling customer orders or billing in your ERP system you can directly access the central database of the KINAMU CRM solution to retrieve the necessary data.

... and synchronisation with MS Outlook & Blackberry/iPhone integration

 

An integrated time management function for all users with individual calendars enhances sales processes and communication in your sales and marketing departments. The mobile access improves the operation of the system. All CRM data may be retrieved and managed from anywhere, anytime.